full transcript

From the Ted Talk by Orit Tykocinski: The counterintuitive psychology of insurance

Unscramble the Blue Letters

In fact, just realizing that we are not coveerd against something is enough to distort our ppeticoren of risk. I once asekd people to imagine, in one of my studies, that they're going to go on a trip and they plan to buy travel insurance at the airport. But by the time they reach the counter, boarding had already started, and they have to board that airplane painfully arawe that they are not covered. And then I asked them to assess all kinds of travel-related rsiks. And these were dramatically inflated, compared to the ratings of people who did have insurance. For example, lost luggage, the risk of lost luggage, almost 50 percent. What are the chances that you will need hospitalization? Almost 45 percent, well, 45 pnercet. And how about, you will need to be rescued? Thirty-one percent. I remember the first time I saw this data, I was speechless. I was tikhning, "Guys, if this is what you believe, why would you ever leave home" you know?

Open Cloze

In fact, just realizing that we are not _______ against something is enough to distort our __________ of risk. I once _____ people to imagine, in one of my studies, that they're going to go on a trip and they plan to buy travel insurance at the airport. But by the time they reach the counter, boarding had already started, and they have to board that airplane painfully _____ that they are not covered. And then I asked them to assess all kinds of travel-related _____. And these were dramatically inflated, compared to the ratings of people who did have insurance. For example, lost luggage, the risk of lost luggage, almost 50 percent. What are the chances that you will need hospitalization? Almost 45 percent, well, 45 _______. And how about, you will need to be rescued? Thirty-one percent. I remember the first time I saw this data, I was speechless. I was ________, "Guys, if this is what you believe, why would you ever leave home" you know?

Solution

  1. thinking
  2. asked
  3. covered
  4. aware
  5. perception
  6. risks
  7. percent

Original Text

In fact, just realizing that we are not covered against something is enough to distort our perception of risk. I once asked people to imagine, in one of my studies, that they're going to go on a trip and they plan to buy travel insurance at the airport. But by the time they reach the counter, boarding had already started, and they have to board that airplane painfully aware that they are not covered. And then I asked them to assess all kinds of travel-related risks. And these were dramatically inflated, compared to the ratings of people who did have insurance. For example, lost luggage, the risk of lost luggage, almost 50 percent. What are the chances that you will need hospitalization? Almost 45 percent, well, 45 percent. And how about, you will need to be rescued? Thirty-one percent. I remember the first time I saw this data, I was speechless. I was thinking, "Guys, if this is what you believe, why would you ever leave home" you know?

Frequently Occurring Word Combinations

ngrams of length 2

collocation frequency
buy insurance 4
travel insurance 4
study insurance 3
insurance company 2
magical thinking 2
asked people 2
health insurance 2
gas masks 2
buy travel 2
associate insurance 2
prudential insurance 2
insurance ads 2
basic plan 2
insurance companies 2

ngrams of length 3

collocation frequency
buy travel insurance 2

Important Words

  1. airplane
  2. airport
  3. asked
  4. assess
  5. aware
  6. board
  7. boarding
  8. buy
  9. chances
  10. compared
  11. counter
  12. covered
  13. data
  14. distort
  15. dramatically
  16. fact
  17. hospitalization
  18. imagine
  19. inflated
  20. insurance
  21. kinds
  22. leave
  23. lost
  24. luggage
  25. painfully
  26. people
  27. percent
  28. perception
  29. plan
  30. ratings
  31. reach
  32. realizing
  33. remember
  34. rescued
  35. risk
  36. risks
  37. speechless
  38. started
  39. studies
  40. thinking
  41. time
  42. travel
  43. trip